Shutterfly, the California-based photography, print, and gifts company, knows the world of printing and makes sure that direct mail is a part of its marketing campaigns.
But, it doesn't rely solely on the power of print and mail to deliver marketing messages. In this example, the brand also used SMS marketing to ensure recipients get the right message on the right channel and at the right time.
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Looking for a great holiday direct mail campaign? Check out this example from ASPCA.
See how Madison Reed created an effective best direct mail campaign in its marketing efforts.