BaubleBar is a fashion jewelry line founded in 2011. BaubleBar is sold at BaubleBar.com and at over 300 premier retailers online.
BaubleBar uses a direct mail postcard in this best direct mail campaign example to extend an offer for $25 off a $75+ purchase. BaubleBar uses a custom promo code to track and attribute the results of its direct mail campaign, and also provides a QR code that consumers can easily scan to take advantage of the offer.
Source: Who's Mailing What!
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In this best direct mail campaigns example, Vanguard uses a direct mail letter to promote its personal financial advisor service.
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Sam's Club uses a direct mail postcard for customer acquisition with a $45 eGift card offer, QR codes for ease of redemption, and eye-catching imagery.
