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BaubleBar

BaubleBar is a fashion jewelry line founded in 2011. BaubleBar is sold at BaubleBar.com and at over 300 premier retailers online.

BaubleBar uses a direct mail postcard in this best direct mail campaign example to extend an offer for $25 off a $75+ purchase. BaubleBar uses a custom promo code to track and attribute the results of its direct mail campaign, and also provides a QR code that consumers can easily scan to take advantage of the offer.

Source: Who's Mailing What!

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BaubleBar best direct mail campaign postcard example
BaubleBar best direct mail campaign postcard example
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BaubleBar uses a custom promo code to be able to track and attribute the results of its direct mail campaign. See it and other examples.