Investing in sustainable direct mail
Lob ensures responsible sourcing and practices in the production of every mailpiece.
The Lob promise:
100% carbon neutral
Setting a new sustainability standard for direct mail
Build ESG accountability into every direct mail campaign
Lob is committed to setting a new sustainability standard for direct mail and helping our customers and partners meet their sustainability goals.
All mail sent with Lob is carbon neutral through the entire lifecycle, from raw materials to ultimate disposal.
Offset emissions across the entire lifecycle
Lob continues to use responsibly sourced raw materials to minimize our footprint as much as possible. We use life cycle assessment (LCA) to analyze the potential environmental impacts of our products throughout their life cycles.
We offset what we cannot yet avoid by purchasing vetted carbon offset credits and certify our product through Climate Impact Partners, the leading global framework for carbon neutrality.
We plant more trees than we use
Since 2018, we’ve planted over half a million trees, more than double the amount that we’ve used in the production of our mailpieces, through our partnership with Eden Reforestation Projects.
Our customers are able to also reduce waste through built-in address verification, error handling, and direct mail best practices.
Use responsibly sourced, recycled paper
Lob proudly uses paper that contains recycled content for all letter and postcard mailings, allowing us to reduce our carbon footprint, save water, power, and reduce waste.
All of the printers in our network use paper that is certified for sustainable harvesting and production.
Send less mail for bigger impact
Don’t send junk mail again! Lob’s intelligent automation platform enables targeted, data driven campaigns so you can send less mail, reduce wastage and errors, and get better results.
Direct mail automation resources to power your success
eBook
Optimizing Direct Mail for Maximum Results
In this eBook, you'll learn how to create highly effective direct mail campaigns that drive results.
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eBook
The Modern Marketer’s Guide to Customer Retention Using Direct Mail
This practical guide will give you real-life methods pro marketers use to keep customers engaged, loyal, and buying more.
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eBook
Your Guide to Holiday Direct Mail: 7 Tips for Successful Campaigns
Direct mail offers marketers their strongest ROI, all year long. Read how you can create an attention grabbing holiday direct mail campaign.
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