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Investing in sustainable direct mail

Lob ensures responsible sourcing and practices in the production of every mailpiece.

Lob Sustainable Direct Mail

The Lob promise:
100% carbon neutral

Setting a new sustainability standard for direct mail

Lob ESG Direct Mail Campaign

Build ESG accountability into every direct mail campaign

Lob is committed to setting a new sustainability standard for direct mail and helping our customers and partners meet their sustainability goals.

All mail sent with Lob is carbon neutral through the entire lifecycle, from raw materials to ultimate disposal.

Offset emissions across the entire lifecycle

Lob continues to use responsibly sourced raw materials to minimize our footprint as much as possible. We use life cycle assessment (LCA) to analyze the potential environmental impacts of our products throughout their life cycles.

We offset what we cannot yet avoid by purchasing vetted carbon offset credits and certify our product through Climate Impact Partners, the leading global framework for carbon neutrality.

Carbon Neutral Logo

We plant more trees than we use

Lob Tree Plantation

Since 2018, we’ve planted over half a million trees, more than double the amount that we’ve used in the production of our mailpieces, through our partnership with Eden Reforestation Projects.

Our customers are able to also reduce waste through built-in address verification, error handling, and direct mail best practices.

Post-Consumer Waste (PCW) Pulp Fiber Paper Stock

Use responsibly sourced, recycled paper

Lob proudly uses paper that contains recycled content for all letter and postcard mailings, allowing us to reduce our carbon footprint, save water, power, and reduce waste.

All of the printers in our network use paper that is certified for sustainable harvesting and production.

Send less mail for bigger impact

Don’t send junk mail again! Lob’s intelligent automation platform enables targeted, data driven campaigns so you can send less mail, reduce wastage and errors, and get better results.

Direct Mail Campaign Target Audience Setup

Direct mail automation resources to power your success

How Smart Businesses Avoid the High Cost of Bad Address Data
eBook

How Smart Businesses Avoid the High Cost of Bad Address Data

Bad address data impacts every industry. Lob has determined what an average company will typically see for the amount of undeliverable address data.

Read eBook
eBook: Operational Mail Handbook
eBook

eBook: Operational Mail Handbook

Download Lob's Operational Mail Handbook eBook to learn how to automate, integrate, and optimize your direct mail operations in 3 easy to follow lessons.

Read eBook
2024 State of Direct Mail Marketing
eBook

2024 State of Direct Mail Marketing

Get a real-time pulse check from marketers about the current state of direct mail and its role in driving results in the State of Direct Mail Marketing Report.

Read eBook