ZipRecruiter, a job board and recruiting website, used a snap pack mail type in its customer acquisition strategy. With bold colors and infographic layout, along with the tactile nature of a snap pack, recipients are sure to want to open this mailer to learn more about the special offer.
Source: Who's Mailing What!




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For this Best Direct Mail Campaign example, WHBM uses a self-mailer format for its marketing offer of $25 off a minimum purchase of $125 or more.

See how Xfinity uses a direct mail letter that includes multiple ways to take advantage of the offer as part of its upsell campaign to existing customers.

Select Home Warranty leverages a tri-fold self-mailer for this Best Direct Mail Campaign example.