ZipRecruiter, a job board and recruiting website, used a snap pack mail type in its customer acquisition strategy. With bold colors and infographic layout, along with the tactile nature of a snap pack, recipients are sure to want to open this mailer to learn more about the special offer.
Source: Who's Mailing What!




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Exploring the best direct mail campaigns: The USPS used a direct mail marketing offer to reach consumers just in time for the holiday season. Learn more.

In this Best Direct Mail Marketing example, Lewis & Clark College does an excellent job using personalization to gain a prospective student's interest.

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