Marley Spoon

Marley Spoon is a meal kit delivery service featuring Martha Stewart’s award-winning recipes and smart cooking techniques.

Marley Spoon uses intelligent direct mail to reactivate churned customers. Using Lob, they generated 20% of all paid reactivation conversions in one quarter.

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Martha Stewart with Marley Spoon meal kits and ingredients, promoting $25 off and more recipe choices.
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