State of Direct Mail
Get a pulse check on direct mail and its role in your marketing mix. Our industry-leading annual reports, created in partnership with Comperemedia, are packed with insights from experts and consumers, in-depth analysis, and actionable strategies to keep you ahead of the curve.
What's Inside:
85% of Gen Z and Millennials engage with direct mail, and 67% of them have taken action — such as making a purchase or signing up for a service — as a result.
See what’s driving Gen Z and Millennial engagement in the full State of Direct Mail 2025 report.
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