Ulta Beauty, Inc., is an American chain of beauty stores. Ulta Beauty carries cosmetics, fragrances, nail products, bath and body products, beauty tools and haircare products. Each store also has a beauty salon.
Ulta Beauty used a direct mail marketing offer to share its holiday gift guide with potential gift buyers for the holiday season. Colorful and engaging imagery in this direct mail campaign captures consumers attention and set the tone for holiday gift giving. This campaign also contains an offer for 20 percent off to further entice gift buyers to convert.
Source: Who's Mailing What!
See how the best marketers deliver results for their business with direct mail marketing
Over 10,000 businesses trust Lob to transform their direct mail into intelligent mail.
Learn how CouchSurfing, a social networking and hospitality exchange service, uses direct mail postcards for address verification.
GEICO uses a custom envelope and a direct mail letter personalized with the recipient's university to capture attention along with a special offer.
BaubleBar uses a custom promo code to be able to track and attribute the results of its direct mail campaign. See it and other examples.
