Lob's website experience is not optimized for Internet Explorer.
Please choose another browser.

SoFi

SoFi Technologies, Inc. is an American online personal finance company and online bank. Based in San Francisco, SoFi provides financial products including student and auto loan refinancing, mortgages, personal loans, credit card, investing, and banking through both mobile app and desktop.

SoFi uses direct mail letters to offer home loans to current and prospective customers. This letter is an excellent example of using multiple calls-to-action to engage the reader.

Source: Who's Mailing What!

See their story
No items found.

See how the best marketers deliver results for their business with direct mail marketing

Over 10,000 businesses trust Lob to transform their direct mail into intelligent mail.

Get a demo
Person reading mail and smiling

More of the best direct mail campaigns

Wayfair
Postcards

Wayfair

Wayfair uses a direct mail postcard capitalize on the work from home trend with a discount for first time purchases.

Humana
Self-Mailers

Humana

See how Humana uses the direct mail format of a snap pack to capture customers' attention.

Chewy
Self-Mailers

Chewy

In this Best Direct Mail Campaign example, Chewy uses a self mailer as part of a new customer acquisition campaign, featuring imagery of furry friends.