Things Remembered, a retail company specializing in personalized gifts and keepsakes, sent a postcard as part of its customer reactivation campaign.
This campaign was timed with the holiday season when consumers are on the hunt for unique and often personalized gifts. The images show off some of the products available and tap into that cozy holiday feeling.
Dive even deeper into the topic of reactivating customers with direct mail with our eBook: The Modern Marketer's Guide to Reactivating Customers with Direct Mail.
Just want the high-level statistics of how your peers in the eCommerce industry are using direct mail? See the eCommerce one-pager from our 2024 State of Direct Mail report!
Source: Who's Mailing What!
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