EF Go Ahead Tours, a group tour company based in Cambridge, MA, used both direct mail and email as part of an omnichannel marketing campaign. The email complimented the direct mail component and allowed for recipients to flip through the catalog to learn more about the tours or visit the website for more information and then easily book a tour.
This campaign was executed beautifully with stunning visuals, persuasive copy, and featured an offer that's hard to resist.
See how the best marketers deliver results for their business with direct mail marketing
Over 10,000 businesses trust Lob to transform their direct mail into intelligent mail.
Lendmark Financial Services uses a direct mail postcard as part of its customer retention strategy to celebrate and appreciate existing customers.
Discover how Travelers uses direct mail letters to acquire new customers for its auto insurance offering.
In this Best Direct Mail Campaign example, Chewy uses a self mailer as part of a new customer acquisition campaign, featuring imagery of furry friends.
