EF Go Ahead Tours, a group tour company based in Cambridge, MA, used both direct mail and email as part of an omnichannel marketing campaign. The email complimented the direct mail component and allowed for recipients to flip through the catalog to learn more about the tours or visit the website for more information and then easily book a tour.
This campaign was executed beautifully with stunning visuals, persuasive copy, and featured an offer that's hard to resist.
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OneBlood uses a direct mail postcard to get doors to participate in its blood drive. This best direct mail campaign uses QR codes and custom URLs.
In this Best Direct Mail Campaign example, VCA Animal Hospital pairs direct mail and email to bring pets in for vaccinations.
Marriott Bonvoy uses a tri-fold self mailer to promote its credit card offer to consumers with a prior stay at one of its properties.
