EF Go Ahead Tours

EF Go Ahead Tours, a group tour company based in Cambridge, MA, used both direct mail and email as part of an omnichannel marketing campaign. The email complimented the direct mail component and allowed for recipients to flip through the catalog to learn more about the tours or visit the website for more information and then easily book a tour.

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This campaign was executed beautifully with stunning visuals, persuasive copy, and featured an offer that's hard to resist.

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EF Go Ahead Tours spring and summer flash sale saving up to $500 with travel deals for various global destinations.
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