EF Go Ahead Tours, a group tour company based in Cambridge, MA, used both direct mail and email as part of an omnichannel marketing campaign. The email complimented the direct mail component and allowed for recipients to flip through the catalog to learn more about the tours or visit the website for more information and then easily book a tour.
This campaign was executed beautifully with stunning visuals, persuasive copy, and featured an offer that's hard to resist.
See how the best marketers deliver results for their business with direct mail marketing
Over 10,000 businesses trust Lob to transform their direct mail into intelligent mail.
Peloton appeals to its health-conscious user base with a new customer acquisition campaign that utilizes a direct mail postcard with an offer to save.
In this Best Direct Mail Campaign example, Omaha Steaks uses a direct mail postcard to promote its Cyber Monday promotion.
In this Best Direct Mail Campaign example, DSW sent direct mail postcards to VIP loyalty club members to celebrate their birthdays.
