Caribou

Caribou, formerly MotoRefi, is a fintech company that connects drivers with auto refinancing options through a network of lenders.

For this best direct mail campaign example, Caribou uses a direct mail letter format for consumers to refinance their cars. The offer is prequalified and recipients can take action on the offer by scanning the included QR code (did you know almost 40% of consumers will scan QR codes?), as well as by visiting a custom URL to learn more about the offer.

Discover more direct mail consumer insights in Lob's State of Direct Mail Consumer Insights Report.

Source: Who's Mailing What!

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Chewy
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Chewy

In this Best Direct Mail Campaign example, Chewy uses a self mailer as part of a new customer acquisition campaign, featuring imagery of furry friends.

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Red Hawk Realty
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Red Hawk Realty

In this best direct mail example, Red Hawk Realty uses a postcard to wish its customers happy holidays and share discounts to local establishments.