Caribou, formerly MotoRefi, is a fintech company that connects drivers with auto refinancing options through a network of lenders.
For this best direct mail campaign example, Caribou uses a direct mail letter format for consumers to refinance their cars. The offer is prequalified and recipients can take action on the offer by scanning the included QR code (did you know almost 40% of consumers will scan QR codes?), as well as by visiting a custom URL to learn more about the offer.
Discover more direct mail consumer insights in Lob's State of Direct Mail Consumer Insights Report.
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Expanding direct mail marketing? Learn from the best in retaining customers with direct mail with this customer retention campaign from Daily Harvest.
Brooklinen uses a direct mail postcard in this best direct mail campaign example as part of a customer retention/winback campaign.
Daily Harvest's direct mail campaign encourages recipients to recycle the piece after use, and prominently features its use of FSC sourced paper.
