Caribou, formerly MotoRefi, is a fintech company that connects drivers with auto refinancing options through a network of lenders.
For this best direct mail campaign example, Caribou uses a direct mail letter format for consumers to refinance their cars. The offer is prequalified and recipients can take action on the offer by scanning the included QR code (did you know almost 40% of consumers will scan QR codes?), as well as by visiting a custom URL to learn more about the offer.
Discover more direct mail consumer insights in Lob's State of Direct Mail Consumer Insights Report.
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In this Best Direct Mail Campaign example, Chewy uses a self mailer as part of a new customer acquisition campaign, featuring imagery of furry friends.
Select Home Warranty leverages a tri-fold self-mailer for this Best Direct Mail Campaign example.
Mint Mobile uses a direct mail postcard as part of its customer acquisition campaign featuring cheerful imagery, a BOGO offer for three months of service.
