The 10-Day Postal Fix

Bite-sized lessons packed with USPS insider knowledge on cost-savings, deliverability, and campaign optimization.

Fix #1Infographic

How USPS works: What happens to your mail after you send it

A visual guide to how mail moves through the USPS system, so you can make smarter calls on routing, timing and cost. Plus, get quick tips on guaranteeing your in-home delivery date.

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Coming soon

Fix #2Video

How to stack USPS promotions

A no-fluff video on how to stack USPS promotions to cut postage costs, increase engagement, and get more out of every mail send.

Coming soon

Fix #3Checklist

The postal optimization checklist for direct mail programs

A straightforward checklist for high-volume teams looking to reduce waste, control postage costs, and run more efficient direct mail programs end to end.

Coming soon

Fix #4Blog Post

What to know about USPS that might change your strategy

A deeper look at how USPS operates, and the often-overlooked decisions around entry, timing, and preparation that can quietly make or break your direct mail results.

Coming soon

Fix #5Blog Post

Three ways to stay ahead of USPS changes

Get ahead of the curve with insights from USPS’s Executive Director of Brand Marketing Chris Karpenko on where to find USPS updates and how to track shifts that impact your team.

Coming soon

Fix #6Glossary

Lob Pocket Guide: An Insider’s Guide to USPS Terms

A simple, no-jargon guide to USPS acronyms and terminology, so you can finally understand what’s actually happening behind your direct mail.