In this best direct mail example, OneBlood blood donation center servicing Tampa Bay, South, Southeast and Central Florida area
OneBlood uses several tactics in this campaign to enable recipients of the direct mail postcard to take action including a custom URL, a QR code, and offer of gift card, t-shirt and a wellness checkup.
Source: Who's Mailing What!
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For this Best Direct Mail Campaign example, WHBM uses a self-mailer format for its marketing offer of $25 off a minimum purchase of $125 or more.
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