Humana, a Louisville, KY-based health insurance company, used a snap pack to reach prospective customers with a marketing offer. The snap pack format adds a bit of privacy for the recipient but also begs to be opened and see what's inside.
See how marketers are using direct mail in the healthcare space with our 2024 State of Direct Mail Marketing Report: Healthcare Edition.





See how the best marketers deliver results for their business with direct mail marketing
Over 10,000 businesses trust Lob to transform their direct mail into intelligent mail.


In this best direct mail campaign, Chase uses a direct mail self-mailer as part of its new customer acquisition campaign targeting young consumers.

Discover how Marley Spoon uses intelligent direct mail campaigns to reactivate churned customers and cook up revenue.

See how Lob used direct mail postcards to announce our carbon neutral direct mail and drive prospects to our website to learn more.