Humana, a Louisville, KY-based health insurance company, used a snap pack to reach prospective customers with a marketing offer. The snap pack format adds a bit of privacy for the recipient but also begs to be opened and see what's inside.
See how marketers are using direct mail in the healthcare space with our 2024 State of Direct Mail Marketing Report: Healthcare Edition.





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In this Best Direct Mail Campaign example , Kaiser Permanente employs a direct mail marketing self-mailer to reach out to patients on their birthdays.

In this best direct mail campaign, Haven Life Insurance uses a direct mail postcard with an offer for full-term life insurance.

See how travel company EF Go Ahead uses direct mail alongside email marketing to drive conversions.