Girl Scouts of the United States of America, commonly referred to as simply Girl Scouts, is a youth organization for girls in the United States and American girls living abroad. Founded by Juliette Gordon Low in 1912, it was organized after Low met Robert Baden-Powell, the founder of Scouting, in 1911.
This best direct mail campaign features a postcard to help Girl Scouts acquire new members. Simple imagery and copy is perfect for a young audience and Girl Scouts provides both a URL and a QR code to take action on the offer.
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