The Government Employees Insurance Company (GEICO) is a private American auto insurance company with headquarters in Chevy Chase, Maryland. It is the second largest auto insurer in the United States, after State Farm.
GEICO uses a custom envelope and a direct mail letter personalized with the recipient's university to capture attention along with a special offer. GEICO also makes the direct mail letter easy to scan by including a list of benefits in a bulleted list.
Source: Who's Mailing What!
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Over 10,000 businesses trust Lob to transform their direct mail into intelligent mail.
PetMeds uses a direct mail postcard in a retention campaign targeting at existing customers to incentivize them to make a repeat purchase.
In this Best Direct Mail Campaign example, Disney+ uses a direct mail postcard for its new customer acquisition efforts.
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UnitedHealthcare Hearing uses a direct mail self-mailer to reach potential patients on their journey to better hearing.
