Bath & Body Works, LLC. is an American retail store chain that sells soaps, lotions, fragrances, and candles. Bath & Body Works was founded in 1990 and has expanded across 6 continents.
Bath & Body Works celebrates the magic of the winter holiday season with a direct mail marketing offer. This direct mail campaign features perfect gifts for the holidays including a gift bundle set and offers multiple ways to shop. The striking imagery of holiday gifts put recipients in the gift giving mood and the $40 gift bundle offer sweetens the deal.
Source: Who's Mailing What!
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In this best direct mail campaign example, Amazon sent its holiday gift book catalog brimming with over 600 toys and gifts.
Want an example of a best direct mail campaign that's all about the holidays? Check out this self-mailer from Yankee Candle!
From its factories to the materials used, Cuyana builds sustainability into every step of its brand, and its direct mail is no different.
