The American Society for the Prevention of Cruelty to Animals (ASPCA), an animal welfare nonprofit based in New York City, created a best direct mail campaign for the holidays that leverages a letter format. This mail type offers plenty of real estate for sharing the story of what ASPCA does, it's from the President and CEO of the organization to have a more personal touch, and it also uses imagery to tell the story as well.
This nonprofit letter is a great example of how to use direct mail during the holidays.
Source: Who's Mailing What!
See how the best marketers deliver results for their business with direct mail marketing
Over 10,000 businesses trust Lob to transform their direct mail into intelligent mail.
PNC Investments uses direct mail postcards with a big teaser headline and a helpful checklist to encourage customers to meet with a financial advisor.
Learn how Beyond Yoga uses a direct mail self-mailer to acquire new customers in this best direct mail campaign featuring eye-catching imagery.
Learn how iExit uses direct mail letter campaigns to acquire new customers and fuel growth and recurring revenue.
