2023 State of Direct Mail Consumer Insights: Insurance Edition
Download the one-pager
Back to one-pagers
Ensure you reach the right customer with the right message by integrating direct mail into your marketing strategy. 74% of marketers in the insurance industry agree that direct mail generates the highest ROI, response rate, and conversion rates compared to other channels.
See how consumers engage with direct mail in this one-pager for insurance companies taken from our 2023 State of Direct Mail Consumer Insights report.
Ready to see Lob in action?
Our best-in-class automation, audience and analytics platform coupled with our expansive print delivery network enables you to execute direct mail campaigns at any frequency and scale, from one to millions.
Direct mail resources to power your success
The Modern Marketer’s Guide to Intelligent Direct Mail: Insurance Industry Edition
In this guide, you’ll learn how you can effectively harness intelligent direct mail to improve the ROI of your direct mail campaigns.
Running a Tactical Direct Mail Campaign
Learn how to create powerful direct mail campaigns that will deliver high response rates, more customers, and more revenue in our mini tactical guide.
Your Guide to Holiday Direct Mail: 7 Tips for Successful Campaigns
Direct mail offers marketers their strongest ROI, all year long. Read how you can create an attention grabbing holiday direct mail campaign.