2023 State of Direct Mail Consumer Insights: Insurance Edition
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Ensure you reach the right customer with the right message by integrating direct mail into your marketing strategy. 74% of marketers in the insurance industry agree that direct mail generates the highest ROI, response rate, and conversion rates compared to other channels.
See how consumers engage with direct mail in this one-pager for insurance companies taken from our 2023 State of Direct Mail Consumer Insights report.
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Direct mail resources to power your success
2024 State of Direct Mail Marketing
Get a real-time pulse check from marketers about the current state of direct mail and its role in driving results in the State of Direct Mail Marketing Report.
The Practitioners Guide to Effective Omnichannel Campaigns
Learn how to create amazing customer experiences by utilizing all your marketing channels through coordinated omnichannel campaigns with these practical tips.
The Modern Marketer’s Guide to Direct Mail Analytics & Testing
Download the guide to master modern direct mail analytics and testing to increase the ROI of your direct mail campaigns.