2023 State of Direct Mail Consumer Insights: Insurance Edition
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Ensure you reach the right customer with the right message by integrating direct mail into your marketing strategy. 74% of marketers in the insurance industry agree that direct mail generates the highest ROI, response rate, and conversion rates compared to other channels.
See how consumers engage with direct mail in this one-pager for insurance companies taken from our 2023 State of Direct Mail Consumer Insights report.
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Our best-in-class automation, audience and analytics platform coupled with our expansive print delivery network enables you to execute direct mail campaigns at any frequency and scale, from one to millions.
Direct mail resources to power your success
The Modern Marketer’s Guide to Customer Retention Using Direct Mail
This practical guide will give you real-life methods pro marketers use to keep customers engaged, loyal, and buying more.
The Retention Marketing Stack
Learn how today’s retention marketers are tackling an evolving technological landscape and implementing tooling that boosts efficiency and ROI.
Operational Mail Handbook
Download Lob's Operational Mail Handbook eBook to learn how to automate, integrate, and optimize your direct mail operations in 3 easy to follow lessons.