2023 State of Direct Mail Consumer Insights: Insurance Edition
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Ensure you reach the right customer with the right message by integrating direct mail into your marketing strategy. 74% of marketers in the insurance industry agree that direct mail generates the highest ROI, response rate, and conversion rates compared to other channels.
See how consumers engage with direct mail in this one-pager for insurance companies taken from our 2023 State of Direct Mail Consumer Insights report.
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Direct mail resources to power your success
The Modern Marketer’s Guide to Customer Retention Using Direct Mail
This practical guide will give you real-life methods pro marketers use to keep customers engaged, loyal, and buying more.
The Modern Marketer’s Guide to Intelligent Direct Mail: Financial Services & Banking Edition
Learn how intelligent direct mail by modernizing and optimizing your financial services direct mail practices to deliver stellar consumer experiences.
2022 State of Direct Mail
Our 2022 survey of 150+ marketing leaders across the US sheds new light on the approach, effectiveness and best practices of modern direct mail marketers.