Lob's website experience is not optimized for Internet Explorer.
Please choose another browser.

2023 State of Direct Mail Consumer Insights: Healthcare Edition

Download the one-pager

Back to one-pagers

81% of consumers read direct mail immediately and/or save it to read later when it’s mail related to healthcare.

And, 64% of consumers say direct mail has motivated them to take action. Learn more about using direct mail to reach your patients with this one-pager from our 2023 State of Direct Mail Consumer Insights report.

Ready to see Lob in action? 

Our best-in-class automation, audience and analytics platform coupled with our expansive print delivery network enables you to execute direct mail campaigns at any frequency and scale, from one to millions.

Direct mail resources to power your success

Modernizing Direct Mail Communications: A Fireside Chat With Oscar Health
eBook

Modernizing Direct Mail Communications: A Fireside Chat With Oscar Health

Gain insight into how Oscar Health implements technology in a way that best serves their organization’s needs, not just immediately, but in the long term.

Read eBook
The Modern Marketer’s Guide to Personalization
eBook

The Modern Marketer’s Guide to Personalization

Get the best tips and tricks for personalized direct mail that will help you stand out from the competition and create memorable customer experiences.

Read eBook
Modernizing the Direct Mail Process
eBook

Modernizing the Direct Mail Process

Learn the benefits of automating intelligent direct mail and get a deeper understanding of how automation can transform your direct mail operations.

Read eBook