Lob's website experience is not optimized for Internet Explorer.
Please choose another browser.

2023 State of Direct Mail Consumer Insights: Healthcare Edition

Download the one-pager

Back to one-pagers

81% of consumers read direct mail immediately and/or save it to read later when it’s mail related to healthcare.

And, 64% of consumers say direct mail has motivated them to take action. Learn more about using direct mail to reach your patients with this one-pager from our 2023 State of Direct Mail Consumer Insights report.

Ready to see Lob in action? 

Our best-in-class automation, audience and analytics platform coupled with our expansive print delivery network enables you to execute direct mail campaigns at any frequency and scale, from one to millions.

Direct mail resources to power your success

A marketer's recipe for omnichannel success
eBook

A marketer's recipe for omnichannel success

Create a seamless omnichannel marketing strategy that bridges physical and digital touchpoints. Boost engagement with personalized, data-driven direct mail.

Read eBook
2023 State of Direct Mail: Consumer Insights
eBook

2023 State of Direct Mail: Consumer Insights

Download the benchmark report to get actionable consumer insights to shape and enhance your direct mail strategy.

Read eBook
A Data Driven Guide to Holiday Direct Mail Success
eBook

A Data Driven Guide to Holiday Direct Mail Success

Discover proven strategies to maximize your holiday campaign's impact and drive seasonal sales.

Read eBook