2023 State of Direct Mail Consumer Insights: Healthcare Edition

Download the one-pager

Back to one-pagers

81% of consumers read direct mail immediately and/or save it to read later when it’s mail related to healthcare.

And, 64% of consumers say direct mail has motivated them to take action. Learn more about using direct mail to reach your patients with this one-pager from our 2023 State of Direct Mail Consumer Insights report.

Ready to see Lob in action? 

Our best-in-class automation, audience and analytics platform coupled with our expansive print delivery network enables you to execute direct mail campaigns at any frequency and scale, from one to millions.

Direct mail resources to power your success

The Modern Marketer’s Guide to Customer Retention Using Direct Mail
eBook

The Modern Marketer’s Guide to Customer Retention Using Direct Mail

This practical guide will give you real-life methods pro marketers use to keep customers engaged, loyal, and buying more. ‍

Read eBook
How to rethink your direct mail plan for 2025
eBook

How to rethink your direct mail plan for 2025

Rethink your 2025 direct mail strategy with Lob. Learn how to cut costs and boost ROI through smarter timing, targeting, and execution.

Read eBook
Modernizing the Direct Mail Process
eBook

Modernizing the Direct Mail Process

Learn the benefits of automating intelligent direct mail and get a deeper understanding of how automation can transform your direct mail operations.

Read eBook