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2023 State of Direct Mail Consumer Insights: eCommerce Edition

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64% of consumers say that direct mail has inspired them to take action. That includes driving traffic to your eCommerce site.

Learn how consumers feel about direct mail marketing from eCommerce brands in this special edition one-pager from our 2023 State of Direct Mail Consumer Insights report, as well as learn how to use the channel to drive conversions and ROI.

Ready to see Lob in action? 

Our best-in-class automation, audience and analytics platform coupled with our expansive print delivery network enables you to execute direct mail campaigns at any frequency and scale, from one to millions.

Direct mail resources to power your success

How Smart Businesses Avoid the High Cost of Bad Address Data
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How Smart Businesses Avoid the High Cost of Bad Address Data

Bad address data impacts every industry. Lob has determined what an average company will typically see for the amount of undeliverable address data.

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Modernizing the Direct Mail Process
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Modernizing the Direct Mail Process

Learn the benefits of automating intelligent direct mail and get a deeper understanding of how automation can transform your direct mail operations.

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Your Guide to Holiday Direct Mail: 7 Tips for Successful Campaigns
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Your Guide to Holiday Direct Mail: 7 Tips for Successful Campaigns

Direct mail offers marketers their strongest ROI, all year long. Read how you can create an attention grabbing holiday direct mail campaign.

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