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2023 State of Direct Mail Consumer Insights: eCommerce Edition

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64% of consumers say that direct mail has inspired them to take action. That includes driving traffic to your eCommerce site.

Learn how consumers feel about direct mail marketing from eCommerce brands in this special edition one-pager from our 2023 State of Direct Mail Consumer Insights report, as well as learn how to use the channel to drive conversions and ROI.

Ready to see Lob in action? 

Our best-in-class automation, audience and analytics platform coupled with our expansive print delivery network enables you to execute direct mail campaigns at any frequency and scale, from one to millions.

Direct mail resources to power your success

The Modern Marketer’s Guide to Intelligent Direct Mail: Insurance Industry Edition
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The Modern Marketer’s Guide to Intelligent Direct Mail: Insurance Industry Edition

In this guide, you’ll learn how you can effectively harness intelligent direct mail to improve the ROI of your direct mail campaigns.

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The Direct Mail Tactics Playbook
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The Direct Mail Tactics Playbook

With this playbook, we’ll walk you through how best to audit your current systems and provide direct mail strategies, tactics and best practices for success.

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The Retention Marketing Stack
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The Retention Marketing Stack

Learn how today’s retention marketers are tackling an evolving technological landscape and implementing tooling that boosts efficiency and ROI.

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