Lob's website experience is not optimized for Internet Explorer.
Please choose another browser.

Cerebral

Cerebral is a teletherapy and medication management company focused on helping people dealing with insomnia, anxiety and depression.

In this best direct mail campaign, Cerebral uses a self-mailer for new customer acquisition. The self-mailer has a marketing offer for 50% off the first month of service. The campaign is customized with the recipient's first name, contains a custom URL and promo code, and has a QR code to learn more that directs recipients to a landing page.

Other elements that make this direct mail piece so effective include the efficient use of space with numerous elements including customer testimonial quote, a quote from New York magazine, a "featured in" logo section, features and benefits with three plans to choose from, and the repetition of the promo code on every panel of the mailer.

See their story
No items found.

See how the best marketers deliver results for their business with direct mail marketing

Over 10,000 businesses trust Lob to transform their direct mail into intelligent mail.

Get a demo

More of the best direct mail campaigns

Letters

GEICO

GEICO uses a custom envelope and a direct mail letter personalized with the recipient's university to capture attention along with a special offer.

Marketing Offers

PNC Investments

PNC Investments uses direct mail postcards with a big teaser headline and a helpful checklist to encourage customers to meet with a financial advisor.

Letters

iExit

Learn how iExit uses direct mail letter campaigns to acquire new customers and fuel growth and recurring revenue.