2023 State of Direct Mail Consumer Insights: Retail Edition
Download the one-pagerBack to one-pagers
How do you catch your customers’ attention in the retail industry? With direct mail marketing, of course! 93% of consumers say they read direct mail from retail brands immediately and/or save it for later.
See how consumers feel about direct mail in this one-pager from our 2023 State of Direct Mail Consumer Insights report.


Ready to see Lob in action?
Our best-in-class automation, audience and analytics platform coupled with our expansive print delivery network enables you to execute direct mail campaigns at any frequency and scale, from one to millions.
Direct mail resources to power your success

The Modern Marketer’s Guide to Reactivating Customers with Direct Mail
This guide will share real-life winback strategies from marketers using intelligent direct mail to re-engage, reactivate customers, and increase revenue.

The Modern Marketer’s Guide to Omnichannel Marketing
Create omnichannel experiences across every platform and each step of the customer journey with our latest guide.

The 2023 State of Direct Mail
The 2023 State of Direct Mail report reveals how marketers use direct mail to drive growth, how they measure the impact, and how marketing budgets are changing.

