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Understand Direct Mail Campaign Benchmarks With Lob™

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Efficiently manage direct mail campaigns by creating, sending, and tracking targeted postcards, letters, and checks at any frequency and scale.

More Than 12,000 Companies Automate, Analyze, and Optimize Direct Mail Using Lob

Postman 2024 Best API Award

More Than 12,000 Companies Automate, Analyze, and Optimize Direct Mail Using Lob

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G2 Leader Summer 2022G2 logo

Lob allowed me to eliminate a third party that charged double the price and took weeks to send letters. Now I can send letters myself in a matter of minutes at a fraction of the price and easily automate mailings by integrating Lob with my existing systems.

- Jonathan F., President of well-documented API and Python client

Direct Mail Is Now The Best Way To Connect With Your Audience

Thanks to AI and automation, it is now easy to send, track, and optimize automated direct mail campaigns directly from your CRM, making direct mail one of the best ways to capture attention in a world facing digital fatigue.

Make Every Connection Matter

Put automated direct mail campaigns to work creating personalized experiences that turn casual browsers into lifelong buyers.

Get Into Mailboxes Faster

Eliminate process inefficiencies that are the barriers to seamless, real-time direct mail engagement. Lob’s automated direct mail platform takes care of end-to-end fulfillment through our world class print delivery network. We manage the complexity so you don’t have to.

Turn Insights Into Innovation

Track, measure, and manage the performance of your automated direct mail campaigns to optimize your marketing and predict outcomes. Lob’s built-in analytics enables you to attribute conversion lift, execute multivariate tests and easily share results with stakeholders.

Easily Integrates With Your Marketing Tech Stack

Lob integrates with your marketing tech stack connecting the physical and digital to create stellar customer experiences.

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Ready To See Lob In Action?

Our best-in-class automation, audience and analytics platform coupled with our expansive print delivery network enables you to execute direct mail campaigns at any frequency and scale, from one to millions.