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State of Direct Mail 2025: Consumer Insights Edition
See what’s driving Gen Z and Millennial engagement in the full State of Direct Mail 2025 report.
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DIRECT MAIL MARKETING DELIVERS
84%
of marketers agree that direct mail provides the highest ROI of any channel they use
82%
of marketers are increasing their direct mail spend in 2024
88%
of automation software users agree that direct mail delivers the highest conversion rate
