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Marley Spoon

With each campaign we’ve sent, we’ve seen a higher conversion rate and a lower cost per reactivation.

Malin Dettmann-Levin

Marley Spoon CRM Lead Reactivation

Ready, set, reactivate!

Your dormant customers need to hear from you! Lob enables you to use past purchase data and customer insights to send the most targeted direct mail, with personalized offers to encourage them to buy. At any scale and frequency.

Lob graphic
Lob graphic

Segment and test

A/B testing is powerful and with the Lob platform, you can bring the same rigor and experimentation to your direct mail reactivation campaigns. Test and measure ROI of direct mail campaigns with segmented audiences, different messages, images and offers with Lob.

Personalized offers

Our customers rely on intelligent direct mail to re engage inactive customers with offers based on purchase history. 

Lob graphic
Lob graphic

Reactivate customers like a pro.

A/B testing is powerful and with the Lob platform, you can bring the same rigor and experimentation to your direct mail reactivation campaigns. Test and measure ROI of direct mail campaigns with segmented audiences, different messages, images and offers with Lob.

Integrate easily with your marketing tech stack

Lob’s open platform easily integrates with the most popular marketing automation and CRM platforms to seamlessly connect direct mail into omnichannel campaigns.

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We are here to help scale your business

Market to email unsubscribers

Send personalized offers to your email unsubscribe lists

A/B testing

Test and measure ROI of direct mail campaigns with different messages, images and target audiences

When emails go unopened

Add triggered direct mail when your emails don’t get opened. Remind customers of unused credit, provide special offers and loyalty discounts

Policy and Renewal notices

Notify customers of upcoming renewals, invoices and compliance notifications

Direct mail automation resources for insurance providers

eBook

The Modern Marketer’s Guide to Intelligent Direct Mail: Insurance Industry Edition

In this guide, you’ll learn how you can effectively harness intelligent direct mail to improve the ROI of your direct mail campaigns.

eBook

The Direct Mail Tactics Playbook

With this playbook, we’ll walk you through how best to audit your current systems and provide direct mail strategies, tactics and best practices for success.

eBook

2023 State of Direct Mail: Consumer Insights

Download the benchmark report to get actionable consumer insights to shape and enhance your direct mail strategy.