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44%
of consumers prefer direct mail as the channel of communication for brands they don’t know.
It’s increasingly difficult to get in front of your ideal customer due to changes in ever-evolving tech stacks and digital marketing. That’s why marketers are doubling down on offline channels instead of a digital-only strategy.
Omnichannel campaigns that leverage digital and physical channels including direct mail result in 27% ROI.
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Increase the effectiveness of your direct mail and capture your prospect's attention. From local store openings to your customer’s last purchase, create the most targeted and optimized direct mail at any scale.
Our sales methods couldn’t scale in any form or fashion. We came across Lob and the light switch for direct mail came on. We tested a campaign and got immediate results with an ROI of 155%. Not only could it scale, but direct mail was profitable right off the bat.
Evan Metrock
iExit Founder and CEO
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Simplify your direct mail workflow to send campaigns last minute, trigged or scheduled to deliver on a specific date.
Sending direct mail the manual way is a slow, complex process.
Lob automates printing, postage, delivery, and address verification with unlimited access to an exclusive nationwide print delivery network.
What used to take months can now be done in days.
Lob easily integrates with the most popular marketing automation and CRM platforms to seamlessly connect direct mail into omnichannel campaigns.
Learn how to create amazing customer experiences by utilizing all your marketing channels through coordinated omnichannel campaigns with these practical tips.
Learn the benefits of automating intelligent direct mail and get a deeper understanding of how automation can transform your direct mail operations.
Our 2022 survey of 2,100+ US consumers age 18+ to understand their usage of, attitudes toward, and preferences around direct mail.
