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44%
of consumers prefer direct mail as the channel of communication for brands they don’t know.
We came across Lob and the light switch for direct mail came on. We tested a campaign and got immediate results with an ROI of 155%. Not only could it scale, but direct mail was profitable right off the bat.
Evan Metrock
iExit Founder and CEO
It’s increasingly difficult to get your customers' attention today. That’s why enterprises are doubling down on high performing offline channels, along with a digital strategy. Our customers find that adding direct mail to digital campaigns results in a 27% lift in conversion rate.
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Increase the effectiveness of your direct mail campaigns with Lob’s no-code platform. From remarketing to upsell, Lob enables you to create hyper personalized and optimized direct mail. At any scale.
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Easily measure and attribute revenue and conversion lift and execute multivariate tests with Lob’s built-in analytics tools.
Lob’s open platform easily integrates with the most popular marketing automation and CRM platforms to seamlessly connect direct mail into omnichannel campaigns.
Learn how intelligent direct mail by modernizing and optimizing your financial services direct mail practices to deliver stellar consumer experiences.
Learn how to create powerful direct mail campaigns that will deliver high response rates, more customers, and more revenue in our mini tactical guide.
Learn the benefits of automating intelligent direct mail and get a deeper understanding of how automation can transform your direct mail operations.
