Lob’s website experience is not optimized for Internet Explorer.
Please choose another browser.

Membership Program Postcard

Convert first time purchasers into loyal, repeat customers by sending them a personalized postcard that incentivizes them to join your recurring subscription or membership program.

Mail Type


Use Case

Lifecycle Marketing

Additional Details

Customize the front and back of this postcard template with your personalized messaging, branding, color scheme, and contact information.

Suggested merge variables include:

  • incentive offer
  • personalized product names and imagery
  • offer expiration date
Get Started

API Documentation:
Postcard > Create a Postcard

Design Templates:
4x6 Postcard:  Design PDF  
6x9 Postcard:  Design PDF
6x9 Postcard:  Design PDF

HTML Examples:
4x6 Postcard:  Front | Back
6x9 Postcard:  Front | Back
6x11 Postcard: Front | Back