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Data-Driven Direct Mail: Personalization Best Practices

Ready to see Lob in action? 

Our best-in-class automation, audience and analytics platform coupled with our expansive print delivery network enables you to execute direct mail campaigns at any frequency and scale, from one to millions.

Resources to shape and enhance your direct mail strategy

eBook

The Modern Marketer’s Guide to Customer Retention Using Direct Mail

This practical guide will give you real-life methods pro marketers use to keep customers engaged, loyal, and buying more. ‍

eBook

A marketer's recipe for omnichannel success

Create a seamless omnichannel marketing strategy that bridges physical and digital touchpoints. Boost engagement with personalized, data-driven direct mail.

eBook

The Practitioners Guide to Effective Omnichannel Campaigns

Learn how to create amazing customer experiences by utilizing all your marketing channels through coordinated omnichannel campaigns with these practical tips.