Lob's website experience is not optimized for Internet Explorer.
Please choose another browser.

Data-Driven Direct Mail: Personalization Best Practices

Ready to see Lob in action? 

Our best-in-class automation, audience and analytics platform coupled with our expansive print delivery network enables you to execute direct mail campaigns at any frequency and scale, from one to millions.

Schedule a demo

Resources to shape and enhance your direct mail strategy

View all resources
eBook

2023 State of Direct Mail: Consumer Insights

Download the benchmark report to get actionable consumer insights to shape and enhance your direct mail strategy.

Read eBook
eBook

A marketer's recipe for omnichannel success

Create a seamless omnichannel marketing strategy that bridges physical and digital touchpoints. Boost engagement with personalized, data-driven direct mail.

Read eBook
eBook

The Retention Marketing Stack

Learn how today’s retention marketers are tackling an evolving technological landscape and implementing tooling that boosts efficiency and ROI.

Read eBook