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Data-Driven Direct Mail: Personalization Best Practices

Ready to see Lob in action? 

Our best-in-class automation, audience and analytics platform coupled with our expansive print delivery network enables you to execute direct mail campaigns at any frequency and scale, from one to millions.

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Resources to shape and enhance your direct mail strategy

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eBook

How to rethink your direct mail plan for 2025

Rethink your 2025 direct mail strategy with Lob. Learn how to cut costs and boost ROI through smarter timing, targeting, and execution.

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eBook

State of Direct Mail: Consumer Insights

Our 2022 survey of 2,100+ US consumers age 18+ to understand their usage of, attitudes toward, and preferences around direct mail.

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eBook

The Retention Marketing Stack

Learn how today’s retention marketers are tackling an evolving technological landscape and implementing tooling that boosts efficiency and ROI.

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