Resources to shape and enhance your direct mail strategy

How Smart Businesses Avoid the High Cost of Bad Address Data
Bad address data impacts every industry. Lob has determined what an average company will typically see for the amount of undeliverable address data.

The Direct Mail Tactics Playbook
With this playbook, we’ll walk you through how best to audit your current systems and provide direct mail strategies, tactics and best practices for success.

2022 State of Direct Mail
Our 2022 survey of 150+ marketing leaders across the US sheds new light on the approach, effectiveness and best practices of modern direct mail marketers.
