From sales to underwriting to servicing to claims management, finding the right channels to deliver customer and prospect communications at scale while remaining compliant with regulations can be challenging in an ever-changing technology landscape.
As Next Insurance discovered, direct mail enables them to engage and connect with consumers securely, with a 4X increase in campaign performance. In fact, 44% of consumers cite direct mail as their preferred channel of communication, and Lob customers have seen personalized and targeted direct mail provide a 13x higher response rate than email.
Our insurance customers have experimented with limitless customization options for copy, images, promotions, and offers that drive trust, create personal relationships, and improve customer satisfaction. And we have a curated list of best practices for you!
Listen to our panel of experts from Next Insurance and Lob to discuss: