As customer experience expectations continue to evolve, data-driven marketing teams can no longer treat omnichannel marketing as an option. Cohesive, omnichannel experiences across online and offline channels throughout the customer journey is the new industry standard. In this how-to webinar, you’ll learn to reach your acquisition, retention, and pipeline targets by creating a consistent customer journey across all touchpoints.
In this on-demand webinar you will learn…
- What a true omnichannel strategy looks like in 2022
- How to incorporate direct mail into other digital touch points throughout the customer journey
- How to determine which channels are best suited to deliver specific messages
Download the The Modern Marketer’s Guide to Omnichannel Marketing or get connected with a Lob expert today to learn what’s new in direct mail, as well as the benefits of a modern, automated direct mail workflow.
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