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The key to more effective direct mail is automating the entire process.

Get started with a direct mail optimization expert.

With Lob’s audience, automation and analytics platform, you can:

Decide ahead of time what role direct mail will play in the campaign – initial touchpoint, follow-up connection, or final engagement

Send direct mail at the ideal moment 

Personalize based on variables like the customer’s name, location or a photo of a previous purchase

Include personalized URLs, unique bar codes or QR codes with appended UTM tracking to measure success

Verify additional or existing addresses before mailing

Lob mail graphic

Change the way you do direct mail

We want to learn more about your direct mail strategy, answer any questions you have, and discuss how Lob can help you achieve your marketing and operations goals.

Do you have a quick question before booking a consult? Please email us at hey@lob.com