Mabel is a marketing automation platform that sends letters to Medicare patients on behalf of the person they trust most—their doctor.
Mabel uses the doctor’s electronic health records (EHR) system data to segment patients and deliver targeted messaging, helping patients change insurances, enroll in specific health programs, or better manage their health.
Mabel customizes and personalizes mail pieces at a patient-to-patient level with unique logos, branding, return addresses, phone numbers, and websites for each doctor's office. This, in combination with the patient segmentation based on EHR data, ensures that every patient receives tailored messaging that resonates with them, optimizing the impact of the direct mail campaigns.
Read Mabel's direct mail success story.
See how the best marketers deliver results for their business with direct mail marketing
Over 10,000 businesses trust Lob to transform their direct mail into intelligent mail.
In this best direct mail campaign, Chase uses a direct mail self-mailer as part of its new customer acquisition campaign targeting young consumers.
In this best direct mail campaign, we examine a customer retention example from American Express. See what works in this direct mail marketing campaign.
See how Lob used direct mail postcards to announce our carbon neutral direct mail and drive prospects to our website to learn more.
