2024 State of Direct Mail Marketing: Healthcare Edition
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Your organization is focused on your patients’ health, and we’re focused on the health of your direct mail. And direct mail in healthcare is very healthy and active. 91% of marketers agree it has the best response rates and 78% agree that direct mail delivers the best ROI of all marketing channels.
Download this one-pager from our 2024 State of Direct Mail to understand how to use this in-home marketing channel to reach patients.
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eBook
eBook: Operational Mail Handbook
Download Lob's Operational Mail Handbook eBook to learn how to automate, integrate, and optimize your direct mail operations in 3 easy to follow lessons.
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2022 State of Direct Mail
Our 2022 survey of 150+ marketing leaders across the US sheds new light on the approach, effectiveness and best practices of modern direct mail marketers.
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State of Direct Mail: Consumer Insights
Our 2022 survey of 2,100+ US consumers age 18+ to understand their usage of, attitudes toward, and preferences around direct mail.
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