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Let's level up together!

LobLab was founded with the goal of bringing together visionary leaders to transform marketing practices. We are excited to welcome you to take part of Lob's Advisory Board (LAB) to discuss the art and science of direct mail. This page will provide an overview of the agenda, speaker information, and access to our pre-event survey.

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LobLab event schedule

Thursday March 17th
Event Time (PST)
Event Name
9:30 - 9:45 AM
Welcome and opening remarks

Leore Avidar, CEO and Co-Founder
Nicole Dunn, VP of Customer Success

9:45 - 10:00 AM
LAB member introductions and review of schedule

Emilie Begin, Senior Customer Marketing Manager

10:00 - 10:45 AM
Looking forward: H12022

Andrew Reagan, Senior Product Manager, Print & Mail
Shampa Roy, Product Manager
Mike Tuffley, Director of Solutions Engineering
Sam Melero, Solutions Engineer

11:10 - 11:20 AM


11:20 - 11:55 AM
Lob's Print Delivery Network: Behind the scenes

Tyler Dornenburg, Director of Partner Operations
Dave Krawczuk, Senior Director, Supply Operations

11:55 - 12:25 PM
Lunch break


12:25 - 12:35 PM
Sustainability: Lob’s commitment to doing our part

Christina Louie Dyer, Head of Lob.org
Calah Vargas, Social Impact Specialist

12:35 - 1:20 PM
Win the mailbox: Direct mail best practices

Summer Hahnlen, Direct mail expert in residence, Senior Director
Ray Van Iterson, Manager of Marketing Strategy 

1:20 - 1:30 PM
Final thoughts/closing

Ritu Kapoor, Chief Marketing Officer

Lob Advisory Board members

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Join us as we transform direct mail for the modern world.